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Explore the Lumiere Case Study

Lumiere transforms viewing into an interactive experience that drives richer insights and stronger engagement.

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Credits:

Winn-Dixie: Rewards Your Way - Treat Yourself (Director's Cut)

Client: Winn-Dixie

VP, Customer Strategy and Media, Winn-Dixie: Greg Jackson
Production Manager, Winn-Dixie: Cam Robertson
Senior Manager, Production & Media, Winn-Dixie: Julie Brown
Chief Customer and Digital Officer, Winn-Dixie: Adam Kirk
Agency: Push
Chief Creative Officer, Push: Mark Unger
Senior Account Executive, Push: Jackie Balandis
Creative Director, Push: Kevin Harrell
Group Account Director, Push: Jason Pennypacker
Executive Producer, Pull Films: McClain McKinney

Production Company: Oxenfree Film & Motion
Director: Ben Gill
Executive Producers, Oxenfree: Ben Gill, Arthur Goodman
Producer: Hannah Shewbart

Winn-Dixie: We The Beef People
Client: Winn-Dixie
VP, Customer Strategy and Media, Winn-Dixie: Greg Jackson
Production Manager, Winn-Dixie: Cam Robertson
Sr. Manager, Media & Creative, Winn-Dixie: Julie Brown
Chief Customer and Digital Officer, Winn-Dixie: Adam Kirk
Agency: Push
Chief Creative Officer, Push: Mark Unger
Senior Account Executive, Push: Jackie Balandis
Creative Director, Push: Kevin Harrell
Group Account Director, Push: Jason Pennypacker
Executive Producer, Pull Films: McClain McKinney 

Production Company: Oxenfree Film & Motion
Director: Ben Gill
Executive Producers, Oxenfree: Ben Gill, Arthur Goodman
Producer: Hannah Shewbart
Winn-Dixie: Checks Every Box
Client: Winn-Dixie
VP, Customer Strategy and Media, Winn-Dixie: Greg Jackson
Production Manager, Winn-Dixie: Cam Robertson
Senior Manager, Production & Media, Winn-Dixie: Julie Brown
Chief Customer and Digital Officer, Winn-Dixie: Adam Kirk
Agency: Push
Chief Creative Officer, Push: Mark Unger
Senior Account Executive, Push: Jackie Balandis
Creative Director, Push: Kevin Harrell
Group Account Director, Push: Jason Pennypacker
Executive Producer, Pull Films: McClain McKinney
Production Company: Oxenfree Film & Motion

Director: Ben Gill
Executive Producers, Oxenfree: Ben Gill, Arthur Goodman
Producer: Hannah Shewbart

What happens when audiences can do more than just watch your ad? 

With Lumiere, audiences don’t just watch — they interact, react, and share feedback that drives deeper insights.

 

What happens when audiences can do more than just watch your ad? 

With Lumiere, audiences don’t just watch — they interact, react, and share feedback that drives deeper insights.

 
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The Dashboard

 
DATA OUTPUTS
 
 

Explore the Insights

See how Lumiere turns every view into an opportunity to understand your audience more fully. Explore your own interactive dashboard from the study. The "Ask Lumiere" feature makes exploring your data as easy as asking a question.

Lumiere's Dashboards are best experienced on a tablet, laptop, or desktop device.

🖥️  Reopen this page from one of those devices now to explore all the insights!

Winn-Dixie-Dashboard-detail-v1

Our Client Partners

Leaders in media and technology work with us to enhance their content, improve their advertising and brand messaging, grow their audiences and delight their users.

 
 
 

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